Denotation & Connotation blog tasks: advert analysis

Denotation & Connotation blog tasks: advert analysis Create a new blogpost in your GCSE Media blog called ' Denotation and connotation '. 1) Write an analysis of the WaterAid advert above using denotation, connotation and analysis. What can you see? What are the deeper meanings in the advert? What does the advert communicate to the audience? How might an audience react after seeing the advert? DENOTATION This printed WaterAid advertisement, a young boy (symbolic codes). Dry, deserted background (technical code) The boy has sad facial expressions (symbolic codes). His clothes look dirty and old. (symbolic code). The house looks small and old (technical codes) CONNOTATION The image is deliberately an extreme closeup of the boy to create a more intense atmosphere, They presented him as sad to make the audience feel sorry for them and make the audience donate in sympathy. This brand intentionally dresses him in these clothes to sh...