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Showing posts from February, 2025

Advertising & Marketing: Final index

  1) Advertising and Marketing: Key conventions 2) Gender stereotypes in advertising  3)  Advertising CSP 1: OMO print advert  4)  Advertising CSP 2: Audrey Hepburn Galaxy advert 5) Media assessment 2 learner response 6)  Advertising CSP 3: Represent NHS Blood campaign 

Represent NHS Blood & Transplant campaign

  1) What is an advertising campaign? An advertising campaign is a series of ads and activities designed to promote a product, service, or idea to a group of people. 2) What is the objective of the NHS Represent campaign?  The goal of the NHS Represent campaign is to encourage young people to get involved and show their support for the NHS, by sharing their stories and experiences. 3) What does this advert want people to do once they've seen it (the 'call to action')?  The advert wants people to join in and show their support for the NHS by sharing their own stories or experiences. 4) Why is the advert called 'Represent'?  The advert is called "Represent" because it encourages people, especially young ones, to stand up for and show pride in the NHS. 5) Why have the producers chosen celebrities to feature in the advert? Give an example of three well-known people who appear in the advert and why they are famous - make sure you  write their names and spell t...

Media assessment 2 learner response

WWW - Imans knowledge of which methods are used to market film mostly secure knowledge film csi EBI- Ensure you read through each bullet point for the Lo market qs e.g marketing and distrubuting Revise halls reception theory Q2:1 Q3:3 Q4: 0 Q5:2 Q6:10 Where you didn't achieve full marks, write  WHY  you think you missed out on the extra marks. Use the indicative content suggestions in the mark scheme to help with this. If you  got any  media terminology  wrong in the assessment you can make a note of it here. 3) Look specifically at   question 3   - did you successfully write about both the   preferred  and   oppositional  readings? Did your answers match any in the mark scheme? Copy in one answer from the mark scheme that you could have used. Yes i wrote about both oppositional and preferred reading PREFERRED: Women are portrayed in a subversive / non-conventional way as their strength and independence is highlighted by the image (...