Imans media

  1) What   key conventions   of TV advertising can you find in the Galaxy advert? Sound- music soundtrack from 90s Camera-closeup on chocolate 2) What is the  key message  the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. That its luxury and better than the rest for example saying the other chocolate brands are basic like cotton but their luxury like silk 3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert?  Audrey Hepburn was a famous British actress and style icon, and Galaxy picked her for the ad because of her classic beauty and elegance, which matched the brand's chic vibe. 4) What is intertextuality? Intertextuality is when a piece of writing or art refers to or draws inspiration from other works, either directly or indirectly. 5) What Audrey Hepburn films are suggested in this advert and how is this effect created (e.g. mise-en-scene - CLAMPS: costume, l...

 1) What year was the advert produced? -1955 2) How were women represented in most adverts in the 1950s? Add as much detail to this answer as you can as these are the social, cultural and historical contexts we will need to write about in the exam. -In the 1950s, women in ads were mostly shown as homemakers, focused on family, cleaning, and looking beautiful to please their husbands. 3) How does the heading message ('OMO makes whites bright') and the style of the text promote the product? -The message "OMO makes whites bright" and the bold, simple text make it clear that the product will make clothes super clean and bright, making it seem like a must-have for getting the best results. 4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and placement of the model used to suggest women's role in society? -In the ad, the woman is dressed in a neat, tidy outfit with natural makeup, placed in a clean, homey setting, showing that she's expec...

1.   1) What   key conventions  of print adverts can you find and what are the   connotations  or deeper meanings of each convention? For each convention, write about how it communicates meaning to the audience. See the Maltesers advert above for an example of how to do this. Print adverts use conventions like catchy headlines, joyful imagery, and branding to convey key messages. In a  Maltesers  ad, fun colors, happy people, and a playful slogan emphasize that the product is light-hearted, enjoyable, and perfect for sharing moments of happiness. 2) What is the USP (unique selling point) for Skittles and how do you know? Does the advert use any of persuasive techniques listed above?  Skittles' unique selling point is its bright, fruity flavors in colorful candy, with ads using humor and quirky visuals to make it fun and appealing. 1) An advert with a clear brand identity An example of an advert with a clear brand identity is Nike's "Just Do I...

1950s/1960s post 2000s   STEREOTYPES 1950s/1960s: Its making the male look inferior and stronger than women and as if they control them, like how they said in '' blow in her face and she will follow you anywhere '' its saying men are better intelligently and physically superior. 2000s: Its starting to be more inclusive and women wearing men's clothing and not being put in the most feminine clothes and there being more diverse people in the adverts. Over the past 60 years, ads have moved from showing women as homemakers and men as providers to featuring women in careers and men doing more at home, reflecting changes in how gender is viewed.